World Events Network
Mass Participation Event Development
World Events Network helps turn ambitious event concepts into viable mass-participation properties built around market demand, participant experience and disciplined execution.
The assignment
Clarify the event objective, operating model and decisions required to move forward.
Capabilities
- Concept development
- Event positioning
- Format selection
- Destination strategy
- Course considerations
- Participation modeling
- Operating strategy
- Launch planning
Approach
WEN brings senior event leadership, practical planning and specialized support around the needs of the assignment.